How Asia’s biggest online travel group survived the pandemic

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Trip.com Group’s chief executive Jane Sun bets on technology and service.

With lockdowns and closed borders, few sectors have suffered more from the COVID pandemic than international tourism. So it is only appropriate travel should be an early indicator of any return to normality as vaccines take hold and inoculation spreads.

“The fourth quarter of 2020 was the most difficult quarter for us”, Jane Sun, chief executive of Trip.com Group, told OWPliVe. “China was the first in and first out.”

Read the full article here : https://www.imd.org/news/updates/how-asia-s-biggest-online-travel-group-adjusted-to-the-pandemic/


More information about the event :
https://owp.imd.org/home/

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